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The Perks and Pitfalls of Strategic Communication Planning

Posted by on Wednesday, February 8, 2017 - with no comments

I was delighted to be included in this month’s edition of IABC’s Communications World Magazine, in a feature edition on strategic communications planning. The interview explored some the pitfalls in the discipline, particularly around how to develop realistic strategic communications plans in a world that keeps changing.  

Click here to review the full article.

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