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Category: Consultative Skills

Unleash your Inner Consultant

To boost your credibility, try to unleash your inner consultant. Think of yourself as a highly valued and recognized strategist: how would you engage with your clients? What would you expect of them, and what would they expect of you? As you try out this experiment, think about the foundational enablers required to position yourself…

I’m in a Strategic State of Mind

Being strategic is a state of mind – it’s about the discipline of taking a step back from the noise to consider how communications activities contribute to an organization’s desired end state. It’s also about finding creative solutions to help an organization maximize positive opportunity for profile or good will, while minimizing potential risk exposure….

It’s About Progress, Not Perfection

Often, I see communicators get trapped by focusing on perfection as the goal. When the bar is set so high that it doesn’t seem attainable, it can lead to paralysis and inaction. A simple shift in thinking can yield big benefits — keep in mind that being strategic in your role is about maximizing impact…

Writing a Communications Strategy? These tools will start you on your way

Plan to Succeed Get a jump on developing a communications strategy this summer, so you’re ready to roll this fall. These tools can help: A practical overview of a proven approach in our Best Practices in Strategic Communications Planning A “paint-by-numbers” structure in the Results Map Communications Strategy Template A Sample Communications Strategy to show…

How to Make a Workshop Work

Communicators are regularly called on to bring together groups of people for the purpose of gathering insights, brainstorming and teaching. If this activity isn’t second nature to you, check out these tips for making any workshop more productive: Give a clear introduction. Clarify the overall purpose of the session, and check in regularly with the…

How to make yourself invaluable

I was honoured to be a contributor to this month’s edition of the International Association of Business Communicator (IABC)’s Communications World magazine. Here’s my piece on the top 5 essential practices and top 10 questions to make you an invaluable strategic communications partner in your organization.  

Results Map Insight: February 6, 2014

“Communications can be and do many different things – but the malleability of our discipline can get us into trouble. We tend to get tripped up in the vastness of possibility, which comes at the expense of clarity and focus. That’s why strong objectives are so important for communicators.” Results Map Blog – The Power…

Results Map Insights: Jan 31, 2014

“It’s easy, when you’re planning a communications strategy or project, to get caught up in the reams of material to read and the plans to be written. But there’s no substitute for leaving your desk and going to talk to people.” Results Map Blog: A penny for your thoughts

The Top 5 Ways to Kick Start Your Communications Career

There are many core competencies important to building a career in communications.  Here are my top five: Project management: To excel as a communicator, you have to be comfortable with complex projects with many moving parts, shifting and changing in order of priority in real time. Project management is the discipline of managing the variables of time,…

Making Your Workshop Work

It’s probably the case that most of your work as a communicator consists of one-on-one discussions with internal clients, management or external stakeholders. But from time to time, your job calls for you to stand up before a larger group of people and make communications magic happen. One of those times that I find most…