Program overview

Certification for teams.

The Results Map® Certification Program blends live, online workshops with asynchronous learning and coaching.

The program is an immersive, active learning experience for your team, focused on applying concepts, tools and new capabilities to their current real-world challenges and priorities. The program is unique in its focus on establishing a consistent, standardized framework and terminology for strategic communications, which will immediately boost a team’s efficiency and collaboration.

There are three modules of learning, delivered in three-hour online sessions (9AM – 12PM ET), one morning per week for six weeks.

Module 1

The Indispensable Communications Strategist
Week one
How a communications strategist shows up
Unlearning/rethinking old patterns and habits
Week two
Consultative skills
Agile for communicators

Module 2

The Results Map® Framework for Strategic Communications
Week three
Setting objectives
Public environment analysis
Audience profiling and segmentation
Week four
Message architecture, storytelling, content strategy
Designing a tactical mix
Evaluation and data analysis

Module 3

The Essential Skills of Strategic Communications
Week five
Employee communications
Change communications
Week six
Issue management
Stakeholder communications
Coaching and asynchronous learning

Office hours for 1:1 coaching are set aside throughout the program and participants can book a 30-minutes time slot when they need it.

Outside of workshop hours, asynchronous learning involves:

  • Pre-readings
  • Individual reflection exercises
  • Exploration of the Results Map® System
  • A capstone assignment submitted for the
    instructor’s review/feedback

Upon completion of the program

Participants earn a Certificate in Strategic Communications in the Results Map® Methodology and receive a digital badge in recognition of their new certification credentials for use on their LinkedIn profile.

Book an exploratory call with Caroline

Set up a 30-minute Zoom call to discuss your challenges, gain fresh perspectives and chart a path towards solutions.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.