Results Map® Strategic Communications Workshop
Prepare - Plan - Implement - Evaluate
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About the Workshop
This dynamic session is a shot in the arm of inspiration and fresh perspective on making an impact through strategic communications. The workshop introduces the Results Map® strategic communications methodology in a learn-by-doing experience anchored in the team’s own priority project or challenges.
The workshop helps level-set a consistent process for strategic communications across a team, immediately elevating performance, alignment and integration. It introduces a framework for thinking and working strategically, including a practical approach to planning and evaluation.
Format: In person, online or hybrid (English, French or bilingual)
Learning Outcomes
Prepare
Plan
Implement
Evaluate
Agenda
Roundtable on Challenges and Opportunities: Making Strategy Work
Presentation: Destination Results
Break
Slowing down to speed up
Defining measurable objectives
Lunch
Overview of the Results Map® System
Audience segmentation
Break
Message architecture & content mapping
Tactical implementation planning
Communications evaluation: demonstrating strategic alignment
Pulling it all together
Session close
Contact us to book
The workshop can also be delivered online – the agenda is adapted to be delivered in three 2-hour Zoom/Teams modules.
I am writing to let you know how useful your training was. My colleague and I are busy using your strategic framework in all the strategies we are pumping out and we are finding it fun, and a relief – we are able to logically put all the thoughts and actions into a framework that flows so well. Thank you!
The Results Map® workshop was the best training session I’ve ever attended – material was top notch and the delivery was totally relevant to my experience and my team’s challenges. Amazing!
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The Results Map® System
Codifying strategic communications.
The Results Map® System is an online hub of practical resources, time-saving tools, worksheets, samples as well as on-demand learning videos. The System is the portal for accessing all the tools you need to apply the Results Map® methodology to your communications and change initiatives.
The Results Map® System will help you strengthen the impact, integration and effectiveness of your communications team. By level-setting a common methodology and gaining proven tools, you’ll save time and reduce risk. The System spans the full spectrum of strategic communications, including planning, evaluation, employee communications, stakeholder relations, issue management and change leadership.
It’s offered as part of our commitment to making our clients stronger and includes:
- 100+ tools, worksheets and samples
- 10 knowledge products
- On-demand training videos and webinars
