Master class in employee communications & engagement
Nothing is more important than the energy and attention of your employees.
Employee communications and engagement has never been more critical – and it’s never been more challenging.
Gone are the days when we could assume that employees were receiving and prioritizing corporate information. In today’s world of information overload and continuous partial attention, reaching employees’ hearts and minds is a whole new challenge. It’s not that the game has changed – it’s that we’re playing an entirely different game. One in which the rules and roles aren’t quite clear.
This context sets the stage for the creative reimagining of employee communications and engagement – as a function that is strategic, integrated, creative and results-driven.
This Master Class is a deep dive into the modern role for employee communications and engagement: one that breaks the old rules of playing small and that creates new opportunity to make an impact and shine.
Participants walk away with:
A sophisticated approach to integrated, strategic employee communications
Frameworks for aligning communications strategy and messaging to corporate priorities
Elevated consultative skills that are critical to becoming an indispensable business partner
Levelling-up of expertise in messaging, content development and corporate narrative
Honed abilities to contribute at strategic, senior-level
Tools to keep your team moving forward:
The workshop includes access to the Results Map® System, the most comprehensive applied methodology for strategic communications in the world. It includes over 100 time-saving tools, templates, samples and worksheets as well as on-demand learning resources and videos. The Results Map® System access is in perpetuity, and is offered exclusively to our workshop clients.
Learn by doing
Our signature approach to designing and delivering workshops is to use the team’s own challenges and priority projects as the focus of learning. This highly customized model ensures that the learning is always relevant, practical and applicable.
The bonus? At the end of the workshop, your team has actually accomplished important work together.
The workshop is anchored in Caroline’s thought leadership gained through 25 years of working with thousands of communicators world-wide:
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FAQs
Usually 1 to 2 days in person. When sessions are adapted for online delivery they are offered in half-day modules (i.e. two to four half-day modules).
Pricing depends on the requirement and ranges from $10,000 – $50,000 CDN.
At the moment the only program I offer for individual enrollment is the Leadership Development Program for Communicators through the University of Ottawa.
Absolutely. Each session is meticulously customized to meet the needs and context of your audience.
Yes. We customize our workshops for effective online delivery including using several techniques for meaningful engagement.
The Results Map® System is offered only as part of our facilitation, training and coaching services. It is specifically designed as a value-add resource to promote knowledge transfer and capability building for our clients.
Yes. I have designed and delivered workshops on dozens of specialized topics related to leadership, communications, change and culture. Reach out to find out more.
Yes. See our Keynotes & speaking page for options.
Yes. See our Coaching page for information on executive and team coaching.
Yes. I am a native French speaker and regularly offer sessions bilingually or in English and French versions.
