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Look inside the Results Map Handbook

The proven guide to Communications Plans that work

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The Results Map Handbook is a highly practical, engaging guide for the strategic communicator. The Handbook is based on the Results Map – a step-by-step process for designing strategic communications plans that work.

Whether you want to improve your strategic thinking skills, develop a strategy or give your communications career a boost, this Handbook provides 150 pages of easy-to-use techniques that can immediately enhance the quality of your results, raise your confidence and help you do more with less.

The Handbook brings the science to the art of communications. It includes:

  • A proven process for developing a communications strategy or plan
  • Practical advice on strategic thinking
  • Career tips for adding maximum value
  • Techniques for creating win-win relationships with internal clients
  • Insights into using social media effectively in communications
  • Advice on the specialized field of internal communications and employee engagement
  • Best practices in issue management, risk and crisis communications
  • A unique evaluation framework process for identifying meaningful performance indicators, selecting cost-effective measurement tools and developing communications dashboards
Click here to check out the table of contents.

 


Purchase a printed copy

$249 CDN*

Purchase a digital copy (PDF)

$189 CDN
Additional benefits

Purchase the Handbook, and get exclusive access to an online database of tools including:

  • worksheets & resources
  • communications strategy examples
  • communication plan templates
* Please allow 7-10 days for delivery, price includes shipping and handling