Components

What makes this different?

  • The capacity building.

    This is not just training. The program is specifically designed to build capacity and facilitate knowledge transfer. It’s all about learning by doing – you work on your own priority files and challenges, gaining immediate, practical benefits as you move your projects forward as part of the course. Participants are equipped with a proven proprietary methodology backed by easy-to-apply tools, templates, and worksheets. The focus is on making communicators stronger - through the hands-on curriculum, the rigorous certification process and the Results Map® System resources.

  • The instructor.

    The program is led by Caroline Kealey, an internationally-recognized trainer and coach known as “the communicator’s communicator.” Caroline is an IABC All Star speaker and is the Director of the University of Ottawa’s Institute for Strategic Communications and Change. She brings a unique breadth and depth of expertise, with over 25 years of experience working with thousands of communicators world-wide.

  • The experience.

    The program is a rich, immersive and energizing experience that will boost your skills and turbo-charge your confidence. The experience is specifically designed for online delivery, with a creative blend of synchronous and asynchronous learning that includes a variety of formats, exercises and digital tools to ensure engagement … and some fun. It’s a refreshing opportunity to step back from the day-to-day and reflect on not just what you do, but more importantly, how you do it. The program is a nudge to help you unlearn habits and patterns that aren’t serving you – and an invitation to step up and step out in your practice as a high performance strategic communicator.

  • The rigour.

    The certification program is anchored in industry best practices and research. It fills the huge gap that currently exists between theoretical university-type programs and the plethora of traditional training offered to communicators that is often superficial and basic. The Results Map® Certification Program is sophisticated, avant garde and industry leading. This is not a box checking exercise – it’s a commitment to raising the calibre and level of your strategic communications contributions.

  • The track record.

    The Results Map® methodology was first developed in 2004 and has now been used by thousands of communicators world-wide. Earning a Results Map® Certificate in Strategic Communications will help boost your credibility, your confidence and your career.

 

Frequently Asked Questions

I have (or my team has) taken Results Map® training in the past. Is it possible to upgrade to Certification?

Yes. Contact us to discuss your specific context.

What designation will participants earn at the end of the program?

Participants will be designated a Certified Strategic Communications Professional in the Results Map® Methodology.

A digital badge will be provided to participants in recognition of their new credential to add to LinkedIn. The certification does not elapse and does not entail a renewal process.

What is the process to become Certified?

The program is designed as an engaging, active learning experience with several opportunities to apply the program’s concepts and tools to participant’s real-world priorities. Certification is based on completion of the workshops, active learning exercises and a capstone project that helps consolidate the learning. A review/feedback process by the instructor is included.

Is attendance mandatory for certification?

Yes. This is an active, immersive learning experience so attendance is required.

What is the program cost?

For individuals, the certification program is an investment of $4,450 CAD which includes individual access to the Results Map® System for one year. For teams, the certification program is an investment of $35,000 CAD for up to 20 participants and team access to the Results Map® System for one year.

Is there homework required?

The program does not include extensive homework. Some pre-reading and a few reflection exercises are required, along with a team capstone project. In total, the certification should require no more than five hours of time outside the workshop hours.

How does the coaching work?

The course includes access to individual coaching throughout the program. Office hours are set aside every Tuesday from 2:00 PM – 4:00 PM ET with participants able to book 30 minute sessions via an online link. Coaching is optional and is at the discretion of the participant.

What is the time commitment involved?

The time commitment is as follows:

  • 18 hours online, in class (six, 3-hour sessions) delivered once a week, over a 6-week period
  • Maximum of 5 hours of course work involved outside of workshops
  • Coaching is available throughout the 6 week program period (optional)

What learning resources are included?

The certification program includes access to the proprietary Results Map® System. It provides a suite of 9 knowledge products, over 80 downloadable tools, templates and samples as well as on-demand learning offered through webinars and videos. Participants will be provided with an individual account to access the Results Map® System for 1 year from the start of the program. Access to the resources can be renewed for an additional cost per year.

The course also includes a participant manual of tools and exercise material and participant access to an online community of practice of other Results Map® practitioners for peer learning and exchange.

What if more than one person from my organization wants to participate?

There is no limit on how many individuals can participate in the Program from one organization. However, the Results Map® team certification program offers the best value for large groups and provides a team-building experience and valuable, shared opportunity to work on team challenges and case studies together.

I can’t make the next session. Are there future dates scheduled?

We are scheduling the certification program for individuals on a rolling basis. Contact us to be added to a mailing list for program updates.

Upcoming Program Dates

Sept 23

9 am - 12 pm ET

Sept 30

9 am - 12 pm ET

Oct 7

9 am - 12 pm ET

Oct 14

9 am - 12 pm ET

Oct 21

9 am - 12 pm ET

Oct 28

9 am - 12 pm ET

1:1 Coaching

Office hours every Tuesday
(2PM – 4PM ET) from Sept 23rd to
Oct 28th (30 minute appointments booked online in advance)

Ready to get started?