Everything you wanted to know about launching a technology start-up but were afraid to ask…

I am often asked about lessons from the trenches from my experience of bringing a technology product to market as a shift from a service-base consulting practice.

Certainly, there are too many lessons learned to list here (!). However, I was recently interviewed by Canadian Women in Technology (CanWIT, on which I am privileged to serve on the Board) which provides a glimpse at our amazing and sometimes rocky journey down the road less travelled.

You can check it out here.