A key trait of a truly strategic communicator is the ability and the reflex to think about a project or an issue through the eyes of your audience. This “outside-in” perspective helps you challenge legacy thinking and assumptions that may exist within your organization, and position yourself squarely on the side of your audience – […]
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When you combine a communicator’s instinct to deliberately plan for communications, with the rapidly changing environment we find ourselves in these days, the two can be hard to reconcile. Here are 4 things I try to remember when planning in a world that keeps changing: Plan to re-plan. Think about progress, not perfection or evolution […]
The question I get asked the most these days is: “What do you notice about how communicators have been affected by COVID?” Here are 5 main observations I’ve gleaned from conversations with communicators (via our consulting, coaching and webinars) over the summer: 1. Gaining New Executive Access Let’s start with the good news. I am […]
For many, the end of summer feels like a time to reset. And while it’s true that nearly everything around us is a little different this year, fall is on its way and with it comes the opportunity to retune, refresh and realign. As a communications leader, when the OOO messages start winding down, […]
Communications leaders can learn a lot about functional governance from colleagues in finance, a department that structurally and culturally tends to do this well. When you think about it, the function within an organization is an established, recognized centre of expertise. Finance sets up policies and guidelines that apply not only to its employees, but […]
If 2020 has taught us anything so far, it’s got to be the importance of building capabilities in leading and communicating through change. I’m pleased to announce that we are revamping the University of Ottawa Professional Development Institute Strategic Communications and Change cohort program into a fully online experience. To our knowledge, this is the […]
Communicators around the world are scrambling to meet the communications demands triggered by the COVID-19 crisis. At this point, we’re all running on empty, and cracks are starting to form in organizational communications. If you’re a weary communications professional wanting to make maximum impact with limited time and resources, my recommendation is that you focus […]
We’re delighted to announce the launch of the Results Map® System – the most effective program for communications teams to increase their strategic value and deliver breakthrough measurable results. This first-of-its-kind resource offers a suite of knowledge products and over 75 time-saving tools. It features an online hub specifically designed to elevate communications teams’ sense […]
By its very nature, change happens in the terrain of ambiguity. “What” the change is, and “why” we’re doing it are often unclear, or more frequently, are subject to multiple interpretations. This sets the stage for a weak foundation upon which to build change communications or change management interventions. In my experience working with several […]
One of the most powerful ways of creating a truly communicative and engaged culture is to focus on the idea of community. As Canadian management authority Henry Mintzberg reminds us, “Organizations are communities of human beings, not collections of human resources.” There is a natural tendency for employees to gravitate toward each other and form […]
Over the last year, we’ve been working on something new, and we’re excited to share it with our community of supporters, partners and clients. As many of you know, our story began in 2001 as a boutique firm working in the niche area of strategic communications planning. The practice grew in to Ingenium Communications, offering […]
I would argue that not only is planning possible in a time of constant change, it is in fact indispensable in a context of turbulence and transformation. In a world of rapid shifts and constant pressures to respond to emerging issues, you want to ensure that you are equipped to react thoughtfully, on target, on […]
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